Display Advertising
Ad programs in Audiology Today deliver your advertising message directly to the American Academy of Audiology’s members in their most trusted member resource.
Audiology Today Advertising
AT is the American Academy of Audiology's award-winning magazine of, by, and for audiologists. Each issue of our bimonthly magazine provides comprehensive reporting on topics relevant to audiology, including clinical activities and hearing research, current events, news items, professional issues, individual-institutional-organizational announcements, and other areas within the scope of practice of audiology.
Audiologists rely on Audiology Today: More than 98% of members consider AT a key source for professional information and industry news.
Academy members rate AT as the most useful and relevant, as compared to other industry publications!
Distribution: Sent to 10,000 members bi-monthly
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2024 Editorial Calendar
January/February
Pediatric-Focused Issue
Pediatric amplification protocols
Improving listening levels in young children with hearing loss
Interprofessional Series—Teacher of the Deaf and hard of hearing
Stress management
Hot topics in pediatric audiology
Space Deadline 11/2/23
Materials Deadline 11/7/23
March/April
AAA 2024+HearTECH Expo Preview Issue
Most anticipated issue!
Professional Growth and Patient Acceptance
Encouraging patients to seek hearing health care
Ethics in audiology—EPB—different ethical scenarios
Hormones and hearing
Misophonia
Imposter syndrome
Importance of learning from our mistakes
Space Deadline 1/12/24
Materials Deadline 1/19/24
May/June
Diagnostic Testing/Academic Issues
Clinical education—unified timeline
Unmasked bone symbol and the variations
Audiology externships: Examples of successful experiences
Defining hearing loss severity using audiometry and self-report
Burnout in audiologists
Academy Research Conference (ARC 2023) overview
Space Deadline 3/4/24
Materials Deadline 3/12/24
July/August
Technology-Focused Issue
CSI case series
What’s new in implantables?
Fitting strategies for common hearing aid user complaints/issues
Smartphone apps to improve communication
Business feature: Developing effective front office staff or medical billing specialists
Tinnitus evaluation and management
Q&A with thought leaders/individual members
Space Deadline 5/7/24
Materials Deadline 5/14/24
September/October
Conservation and Counseling Issue
Counseling in pediatric audiology
Genetic counseling for the clinical audiologist
Hearing Conservation/Preservation (October Is National Audiology Awareness Month)
Mental health issues - What is depression? What is anxiety? PTSD and others. Why these are important for audiologists? Audiology/Psychology collaboration
Business feature: Private practice management/marketing
PTSD and self-perceived hearing handicap
Space Deadline 7/11/24
Materials Deadline 7/22/24
November/December
Aging and Vestibular
Vestibular/falls risk
Impact of cognition on auditory processing/hearing aid performance
Interprofessional Series—OT/Geriatric Issues
Comorbid conditions and hearing loss
Grand Rounds—Geriatric patients
Rehab and physical therapy
Starting a vestibular specialty clinic
Mobile audio and vestibular evaluations
Space Deadline 9/9/24
Materials Deadline 9/18/24
Rates
| Color Display Advertising | 1x | 3x | 6x |
|---|---|---|---|
| Full-Page | $3,100 | $2,900 | $2,725 |
| Half-Page | $2,505 | $2,290 | $2,170 |
| Quarter-Page | $2,055 | $1,935 | $1,905 |
| Two-Page Spread | $5,400 | $5,130 | $4,870 |
| Specialty Opportunities | Per Issue |
|---|---|
| Bind-In: Bound in to the spine of the magazine | $7,000 |
| Tip-In: Glued to one of the signatures | $7,000 |
| Wrapper | $8,000 |
| French Gate Cover Ad | $8,000 |
| Premium Positions: Available on a 6x basis only | |
|---|---|
| Cover 4 | $4,070 |
| Cover 2 | $3,755 |
| Page 1 | $3,555 |
| Cover 3 | $3,440 |
| Opposite Table of Contents | $3,440 | Opposite President's Message | $3,440 | Opposite Masthead | $3,440 |
Display Ad Specifications
| Size | Width | Height |
|---|---|---|
| Full-Page (Bleed size) | 8.375" | 11.125" |
| *NOTE: Trim size of publication is 8.125” × 10.875”. For bleed, extend artwork 1/8” beyond all four edges, to arrive at Bleed Size above. Keep all text elements at least 1/2" inside the top and bottom edges and 3/4" inside the left and right edges. | ||
| Two Page Spread (Bleed size) | 16.5" | 11.125" |
| *NOTE: Trim size of 2 page spread is 16.25” × 10.875”. For bleed, extend artwork 1/8” beyond all four edges, to arrive at Bleed Size above. Keep all text elements at least 1/2" inside the top and bottom edges and 3/4" inside the left and right edges. | ||
| Half-Page Horizontal | 6.625" | 4.5" |
| Half-Page Vertical | 3.25" | 8.57" |
| Quarter-Page | 3.25" | 4.625" |
Insert and Specialty Advertising Specifications
Full Page (Bleed) Live Area: 7.625" x 10.375" | Trim: 8.125" x 10.875"
Full page ads must bleed.
Bind-In
Minimum: 4.125" x 4.125"
Maximum: 8.375" x 11.125" (with trim to full page size)
Tip-In
Minimum: 4.125" x 4.125"
Wrapper
Final Size: 17.5" x 4"
Live Area: 8.125" x 4" centered
100# text required
French Gate Cover
Live Area: 16.375" x 10.375"
Trim: 16.875" x 10.875"
Bleed*: 17.125" x 11.125"
* bleed is the trim plus .125" bleed
Left panel: 4.5” x 10.875"
Middle panel: 7.875” x 10.875"
Right panel: 4.5” x 10.875"
Add .125" for any images that will bleed.
Submitting Files
Please supply only a print-ready PDF file.
Crop marks, printer marks, document information, and additional white space around the ad should NOT be included in output file.
We cannot accept any native application file formats (i.e., MS Word, InDesign, Publisher) or any other file format. PDF must be a hi-res, print-ready file. All raster images should be 300 dpi. All fonts must be embedded.
Full page ads must bleed. Do NOT include a bleed with fractional ads.
Color ads must use CMYK color only. RGB color or spot colors (e.g., Pantone colors) are NOT acceptable.
We cannot guarantee an exact color match. If advertiser requires a critical color match, please contact your Traffic Coordinator.
The publisher is not responsible for printing errors due to incorrect file preparation.
We use an on-screen soft-proofing process. You are not required to send a printed proof.
For questions on submitting artwork, contact:
Meredith Targarona
MCI USA
849 Fairmount Ave., Suite 102, Towson, MD 21286
Phone: 410-584-1985
Email: meredith.targarona@wearemci.com