Audiology Today On Trend
On Trend is an advertiser's way to contribute educational content to the award-winning magazine Audiology Today, and guarantee that it will be run in a specific issue. This is your company's chance to represent itself as an industry expert, one that is ahead of the curve.
Your exposure includes:
Print Exposure: Sponsored content article featured in the On-Trend section in Audiology Today magazine
(see below for guidelines on content / submission)Website Exposure (110,000 impressions monthly): Article spotlighted as an individual post on Audiology.Org
E-Newsletter Exposure (10,000 distribution): Article headline and link featured in the "sponsored content" section of Audiology Weekly
Social Media Exposure (20,000 followers): Article shared on the Academy's 3 platforms: Facebook, LinkedIn, and Twitter
Pricing: $3,400 per article
Special loyalty advertiser rate: $3,100 per article
On Trend will feature information on what is new and trending in the field of audiology, including case studies, research, new technology, and more!
Each On Trend will have a standing space in the magazine, one that members will see as the hot spot to find what's new in the industry. Every issue of the magazine will feature two companies from different areas of the industry, offering expert information on a specific topic. This content will be reviewed by the Academy and all advertisers will receive a final proof to approve, and will have 3 days to request changes. If you are deciding on a topic, the Academy has lots of ideas of content that the members are looking for or you can supply your own ideas!
2024 Deadlines
January/February
Space Deadline: 10/27/23
Artwork Deadline: 11/2/23
July/August
Space Deadline: 5/3/2024
Artwork Deadline: 5/9/2024
March/April
Space Deadline: 1/9/24
Artwork Deadline: 1/15/24
September/October
Space Deadline: 7/8/2024
Artwork Deadline: 7/12/2024
May/June
Space Deadline: 2/29/2024
Artwork Deadline: 3/6/2024
November/December
Space Deadline: 9/4/2024
Artwork Deadline: 9/12/2024
Sponsored Content Guidelines and Criteria:
The topic should be appropriate for audiologists, relevant to the audiology field, and have a practical message.
Should be conversational, using third-person tense. Content should be authoritative and research-based. Case studies are welcome and references/citations are encouraged.
Please keep in mind, the word count is just a general guideline to help fit everything within the column spacing.
The Academy retains the right to edit and approve content before publication.
Advertiser agrees that content should focus on information, findings, or case study in an objective way that both benefits and informs the audience.
The content presented should not solely focus on the direct promotion of a company, product, or service.
Content should have a general benefit to audiologists and related hearing healthcare professionals.
The Academy reserves the right to refuse advertising.
Academy staff will edit the article to ensure the content fits within the magazine’s specifications/style and also proof for spelling/grammar errors.
Specs:
Submit a 225 word (with photo) or 250 word (without photo) article in word doc format.
An image may accompany a 225 word article. Images should be high-resolution, at least 300 dpi; image should be formatted as a JPEG or EPS file. Please do not include logos.
An image for the header of the website should be provided at 1920 px X 800 px and at least 75 DPI. Please do not include logos or text.
An image for social media promotion should accompany the article. Images should be 1200 px X 630 px. PNG or JPG and at least 75 DPI. Please do not include logos.
The word count includes all of the following: Headline, content, author name and bio as well as associated degrees, certifications and title, company/organization name, city, state, and website.
Citations, if any, should be parenthetical and included in the word count.
Submit finished document(s) to Meredith.Targarona@wearemci.com